Every of retailer are offering variety of merchandise as best as they can toward consumer.There are also other retailer that operates only with only one type of goods.
In merchandise offering there are two types of merchandise offers by retailer such as :
- Variety -the breadth of merchandise
- Assortment-the depth of merchandise
Usually,every retailers are offering various of goods in one place.This will convenience the customer to shops at one place at the same time and also can give benefit to them by having many customer to visit to their place.
Such as example,when i entered to sugarscarf boutique that located in Shah Alam, my first view through the boutique is the whole things that available in the boutique.This shows that the retailer are offering variety of merchandise to their customer.Customer can even make a complete set attire for their special occasion.
| Colorful collection that attract every women to purchase |
Lacey Madeline and Edith jacket that can be purchase through website
and also boutique
The first premium collection on scarves that made with 100%
silks
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| scarlet skirt that available in 3 shades |
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| Carrie cullotes that so comfort and can be worn for casual look |
While in assortment,Sugarscarf managed to produce a new collection in every week with limited quantity.For the assortment,it more on the depth of merchandise,which means a product that available in variety version.
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| Floral scarve for Raya 2016 |
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| Hope Daisy for charity fund |
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| Luxe print scarve for Raya 2015 |
